Monday, June 19, 2006

A Non-US Search Engine? What's That?

Interesting news from Tara Calishain of Research Buzz: it appears Japan is trying to halt the domination of the search engine market by US firms. Citing fears that having three dominant search engines may prevent Japanese companies from entering markets, a consortium of 30 organizations have banded together to "develop technology for a new advanced search engine."

Who's hopping onto this bandwagon? Hitachi, Fujitsu, and NTT Docomo are among a few of the organizations who are participating in this project.

It'll be really interesting to see if this group can come up with something significantly different than what is already out there.

I'm especially interested now that NTT is involved. They have a pretty good history of progressive thinking as it relates to consumer trends.

The most logical development I'm almost certain will develop from this project: a platform that will leverage wireless/cell phone technology for users. Wonder if they'll have suggestive search terms pop up everytime you walk past a kiosk or vending machine...?

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